Leonid Hr. Melnyk
Towards Sustainable Development
(original language – Russian)
https://doi.org/10.21272/mer.2019.84.12
Two popular works: the essay “Three secrets of health” and the joky poem “The Tale of how the Pirate was treated for” piracy “by his own development” – examines shows the content of the functions of three key subsystems that ensure the existence and development of any system through the feedback mechanisms. Conventionally, these subsystems can be called “know”, “want”, “be able”. They perform three major functions respectively: information support, motivational impact and technical implementation. Information support ultimately solves the problem of collecting data on the state of the system itself, the external environment and the interrelations of the first and second. The function of the motivational impact is to activate the feedback mechanism of the system in response to changes in the external environment. The technical implementation subsystem ensures the implementation of actions to achieve specific goals for the existence and development of the system. The given essay shows the interaction of these blocks on the example of environmentally oriented activities. The environmental monitoring services, research organizations, and the media constitute the first subsystem. They collect data on the level of impact on the environment, inform professionals and the public about the state of ecological well-being. The alarm generated by the information subsystem turns on and adjusts the tone of the second subsystem. It forms a set of measures (legal norms, economic methods, socio-psychological impact, personnel training, education of the population, etc.) to eliminate environmental problems. The subsystem of technical implementation is formed as a consequence of these measures. Green technology, organizational structures and, of course, the skills and abilities of people constitute the arsenal of this third subsystem.
Key words: know, want, be able to, information support, motivational impact, technical implementation, feedback, “brown” and “green” economy.
Placed in №2, 2019.
Affiliations:
LEONID Hr. MELNYK, Dr. (Economics), Professor, Head of Department of Economics, Entrepreneurship and
Business-Administration, Director of Research Institute for Development Economics (IDE)
at Sumy State University, Ministry of Education and Science of Ukraine
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